Embracing change and keeping what we like to call “change management skills” sharp is critical to master as an entrepreneur, no matter the phase you’re in. Always maintain your entrepreneurial mindset, and listen to the market. Align your vision to it. It’s not what you want; it’s what they want.
In today’s episode of Down The Rabbit Hole, your host, Rob Turley, Co-Founder & Co-CEO at White Rabbit Intel, delves deep into the mind of Rick Meekins to gain insight into a man who constantly faces the beast we call “change.”
As entrepreneurs, Rick and Rob dive into the mechanics behind change management and company-wide pivots. They have seen it all when dealing with and driving change within businesses because they quite literally do it for a living at a personal level, a services level, and a product level.
This episode will help you learn to become “an agent of change.” Doing so is one of the most important parts of becoming a successful entrepreneur, so listen up close because there is a lot to learn, ladies and germs.
A perpetual state of discomfort is what you should be feeling at all times. Embrace it. If you become comfortable, you’ve given up.
Being open to and embracing change is key. Always be prepared to pivot your business on a dime. Change is good. Change is the lifeblood of the market.
Enterprises make this mistake constantly. Building a solution around a vision without market demand is a HUGE potential loss. Build what the people want, not what you want. At the very least, try to make those two things align.
Over the past 30 years, Rick Meekins has started several companies and consulted for many more across various industries.
He is passionate about working with small businesses to help them develop effective infrastructures and strategies that will support a business’s growth.
Rick enjoys working with individuals who are focused on bringing their unique gifts, abilities, ideas, passions, and inventions to the marketplace. Maintaining the status quo has never been enough for him. Instead, he always strives to make things stand out—beyond the superficial.
Rick founded the company Aepiphanni Business Consulting in 2005 to serve the operational and strategic needs of small businesses. Aepiphanni has evolved into a global team of consultants and support specialists who work virtually but personally. They specialize in guiding companies to build extraordinary businesses positioned to achieve long-term goals.
“When things change, we need to just go ahead and dig back in.”
- Rick Meekins